The first European entertainment and services platform proved and already installed in a whole fleet, Immfly, confirms its second airline partnership with Volotea, that has included the Airbus A319 in its long term fleet.
Barcelona, 25th of April 2016 – Since the beginning of March, Volotea, the airline of mid and small-sized European cities, has been actively installing Immfly’s onboard solution in its first aircraft serving the carrier’s daily flights across Europe. Volotea is in the process of switching its aircraft from Boeing to Airbus, with its B717-200s set to be replaced by A319-100s, and the digital platform will be progressively installed in all of Volotea’s A319 fleet. More information on this partnership will be announced in July, when service flights with Immfly onboard go public.
Following the announcement at the Future Travel Experience event taking place this week in Amsterdam, where Immfly will hold an on-board ancillaries panel with Juan Carlos Iglesias (former Vueling Chief Commercial Officer), who is leading the company’s expansion, Immfly can also reveal that 5 companies based in Europe and LATAM have agreed to partner the pioneering in-flight platform solution.
“These new deals reinforce our position as a strong inflight monetization channel to the airline market,” says Jimmy M. von Korff, co-founder of Immfly; “we’re delighted to have the opportunity to draw from entertainment contents that improve the passenger experience to provide a powerful ancillary tool for our clients.”
Passengers that meet Immfly can use their personal mobile devices to connect to an onboard Wi-Fi network. Once connected, passengers are able to enjoy a wide variety of content from newsfeeds and magazines to documentaries, kids channels, music and sports videos. Additionally, there are last minute deals available to passengers, both on-ground during the purchasing process and mid-flight for those customers who decide to book activities and tickets before arriving at their destination.
Immfly is leading the development of on-board digital platforms within Europe, helping airlines to strengthen their customer loyalty by increasing their “Net Promoter Scores” amongst passengers and encouraging the creation of new ancillary revenues through the sponsorship and e-commerce available on the platform. Von Korff and Linz, co-founders of Immfly, state that their objective is to become “the travel industry’s favourite on-board monetization partner, reaching 100 million connected passengers by 2018”.
This internally developed service platform has been flying for more than one year onboard Iberia Express, and it will soon be made available in five languages: English, Spanish, French, Italian and German.
Immfly, founded in 2013 and based in Barcelona, has developed a platform for eCommerce, entertainment and on-board connectivity that provides airlines with the opportunity to digitally revolutionize the passenger’s travel experience. The company offers them last-minute activities and transport within their destination at a special price, and over 100 forms of sponsored entertainment customized to each airline’s preferences.
Volotea, the airline of mid and small-sized European cities, offers direct flights at attractive prices. Its fleet is currently composed of 19 Boeing 717, with a configuration of 125 seats and will incorporate 4 Airbus A319 by end May 2016. Both models are recognized for their comfort and reliability, with Volotea offering reclining seats which are 5% wider than the average with approximately 30 inches of separation between each row. In 2016, the company will operate more than 38,000 flights across its 196 routes which connect 72 medium and small-sized cities in 13 countries: France, Italy, Spain, Germany, Greece, The Czech Republic, Croatia, Israel, Albania, Moldova, Portugal, Malta and UK. Since its start of operations in April 2012, Volotea has transported more than 7 million passengers across Europe and in 2015, transported more than 2.5 million.
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