The Weather Network, and its European counterpart El Tiempo, will for the first time take-off their weather services onboard Immfly’s digital service platform, operative onboard several short and long-haul airlines, after both companies have partnered to offer passengers real-time weather conditions of over 100 destinations.

Barcelona, 26th of July 2017- In line with Immfly’s ambition to work with best in class content suppliers that guarantee quality onboard services, the company has recently announced a new partnership with The Weather Network to provide passengers with live weather updates while in-flight. Starting from July 2017 passengers onboard XL Airways, Volotea, Iberia Express and upcoming clients, will be able to view their destination’s real-time meteorological conditions along with a 7 day forecast.

Available now, the Your Destination section of Immfly’s platform, which includes activities, transfer services and travel tips among others, extends its offering to embrace the weather report, hence providing users an 360º overview of their destination. Integrated with Immfly’s white labeled channels, The Weather Network’s and El Tiempo’s digital content performs seamlessly across devices creating an informational user-friendly section available in several languages.

“We are very excited to bring our company’s on board services one step further with the offering of this new channel hand in hand with a well-known worldwide provider,” states Martina de Santis, Key Account Manager at Immfly. “Our focus lies on continuously building projects around technological and content innovations that keep us and our airline clients ahead in the market, in order to reassure that we offer passengers a unique and wide-ranging digital experience.”

Carlos Astorqui, Managing Director for El Tiempo added “Travel and weather go hand in hand, there’s certainly a need for weather information on this platform and we’re delighted to offer travellers an up to date, accurate forecast while in the air. It’s important that we’re able to provide forecasts and deliver content whenever it’s needed and Immfly’s network has allowed us to do this. It truly is your weather when it really matters. We will be working closely with Immfly in the coming months to further develop this partnership.”

 

About The Weather Network
The Weather Network is a leading provider of weather and weather-related forecasts and reports on all platforms. Celebrating 28 years, parent company Pelmorex Weather Networks, in addition to US operations also operates in Canada, Spain, the U.K., Germany and Ireland under the banners The Weather Network, MétéoMédia, Eltiempo.es and Wetterplus.de. The Weather Network and its French counterpart MétéoMédia are Canada’s most popular weather and information services on TV, web and mobile apps. El Tiempo is Spain’s leading multi-platform weather information provider. Pelmorex also operates Canada’s National Alerting Aggregation and Dissemination System (Alert Ready) which aggregates and distributes emergency alerts issued by authorized government agencies.
SOURCE: The Weather Network

 

About El Tiempo
ElTiempo.es is the leading consumer provider of meteorological information in Spain with 9 million* unique users across all digital platforms. Through its website, mobile and Smart TV apps, ElTiempo.es provides access to meteorological information when it really matters. In addition to the 14 days forecast, alerts and a wide range of weather maps, ElTiempo.es offers localized weather information for ski resorts, beaches, coastal areas, golf courses, football stadiums, schools and airports, as well as, pollen and flu reports. ElTiempo.es is part of Pelmorex Weather Networks a leading international provider of weather related information services. Other popular brands operated by Pelmorex Weather Networks include The Weather Network, MétéoMédia, Clima, WetterPlus.
(Source: comScore March 2017)

 

About Immfly
Headquartered in Barcelona, Immfly was founded in 2013 with the support of more than 50 influential multinational partners. The company is leading the development of on-board digital platforms within Europe, helping transport companies to strengthen their customer loyalty by increasing their “Net Promoter Scores” amongst passengers, and encouraging the creation of new ancillary revenues through the sponsorship and e-commerce available on the platform.

For more information contact:
Immfly Communication
Ana Torres – ana.torres@immfly.com | (+34) 935991913